Smart Finance for Entrepreneurs is a financial education platform created to support entrepreneurs, small and medium-sized businesses, and finance students in Mauritius.

Founded by Vineet Jugessur, FCCA, MIPA, the initiative was born from a simple observation: many business owners possess strong ideas, motivation, and ambition, yet struggle to grow sustainably due to limited financial knowledge and confidence.

Financial information is often presented in a complex and highly technical manner, making it difficult for non-finance professionals to translate theory into real-life business decisions. As a result, many entrepreneurs operate without fully understanding their numbers, cash flow, or financial position.

Through the Smart Finance for Entrepreneurs book series, Vineet seeks to give back to the community by sharing practical knowledge, real-world experience, and simplified tools that help readers better understand cash flow, budgeting, compliance, and financial discipline.

This initiative is not a commercial advisory or consulting service. It is an education-driven effort focused on empowerment, knowledge sharing, and long-term value creation for Mauritian entrepreneurs and students.